85. Which strategy for competitive advantage involves introducing new products and putting new features in existing products?
A. cost leadership
B. differentiation
C. innovation
D. operational effectiveness
E. customer-orientation
86. Which strategy for competitive advantage involves improving the manner in which an organization executes its internal business processes?
A. cost leadership
B. differentiation
C. innovation
D. operational effectiveness
E. customer-orientation
87. When Amazon welcomes you by name back to its Web site on your second visit, it is employing which strategy for competitive advantage?
A. cost leadership
B. differentiation
C. innovation
D. operational effectiveness
E. customer-orientation
88. IT will impact managers jobs in all of the following ways except:
A. managers will have time to get into the field
B. managers can spend more time planning
C. managers can spend more time putting out fires
D. managers can gather information more quickly
E. none of the above
89. Porters _____ help(s) companies identify general strategies, whereas his _____ help(s) to identify specific activities where companies can use the strategies for greatest impact.
A. value chain model, competitive forces model
B. primary activities, support activities
C. competitive forces model, primary activities
D. competitive forces model, value chain model
E. value chain model, support activities
90. Which of the following is not an example of business IT alignment?
A. The company goals are clear to every IT and business employee.
B. The company ensures that IT employees understand how the company makes money.
C. The company views IT as a way to support the business but not as a way to create new revenue streams.
D. IT professionals rotate into business departments.
E. The company views customer service as extremely important.
91. Which of the following is not a cause of inadequate alignment between IT and business?
A. A lack of communication
B. Different objectives
C. Not understanding each groups expertise
D. Lack of IT knowledge on the part of the business executives
E. Lack of funds
92. Refer ITs About Business 2.1 Sharing Bicycles. Altas competitive advantage stems from the fact that
A. they have a unique product or service
B. they have un-replicable business model
C. they have a first mover advantage
D. they are the cost leader in their industry
E. none of the above
93. Refer to ITs About Business 2.2 Chevron: The changes over the past few years at Chevron were brought about by __________ and __________ at the company level and ____________ at the local level.
A. BPI, BPM, BPR
B. BPR, BPI, BPM
C. BPM, Six Sigma, BPR
D. BPR, BPM and BPI
94. Refer to ITs About Business 2.3 Bring Your Own Device Can Cause Problems: Hamilton Frasers human resource department created an acceptable use policy for their employees personal communication devices for the following reason:
A. They didnt want their employees wasting time playing games on their iPhones
B. They didnt want the corporate data to be accessible on mobile devices that were lost/misplaced
C. They wanted to monitor how their employees were spending their time
D. They didnt want their employees to use social media while working
E. They only wanted employees to use Android devices