Please help me understand Week 3, dq & assignment 1
Week 3: Assignment 1
Assignment 1: Yahoo and Amazon: Building a Competitive Advantage
Due in Week 3 and worth 300 points
Review Case 21 How Amazon.com became the leading online retailer by 2011, and Case 23 Is Yahoo!s business model working in 2011? located in the textbook to complete this assignment.
Write a six to eight (6-8) page paper in which you:
1.Describe, in brief, the histories of both of Amazon.com and Yahoo.com, and determine the core business of each.
2.Determine the key strategic differences that have impacted the relative success of both Amazon.com and Yahoo.com. Provide two (2) specific examples of such strategic differences to support the response.
3.Compare and contrast the approach to strategic planning that each company has pursued in order to achieve a competitive advantage. Focus specifically on both intended and emergent strategies.
4.Analyze the manner in which each companys distinctive competencies help to shape the strategies that each company pursues. Provide a rationale to support the response.
5.Recommend one (1) functional level strategy for each company which prescribes the essential ways in which each may achieve superior efficiency, quality, innovation, and customer responsiveness. Provide a rationale to support the response.
6.Use at least three (3) quality references. Note: Wikipedia and other Websites do not qualify as academic resources.
Your assignment must follow these formatting requirements:
Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format. Check with your professor for any additional instructions.
Include a cover page containing the title of the assignment, the students name, the professors name, the course title, and the date. The cover page and the reference page are not included in the required assignment page length.
Bus 599 Strategic Managmenet
Week 3 Dq 3
“FedEx and UPS Superior Responsiveness” Please respond to the following:
· From the e-Activity, determine the functional level strategy of both UPS and FedEx. Next, compare and contrast each companys quality practices and level of responsiveness to customers. Note: Be sure to relate the “Six Strategies for Creating Competitive Advantage from the video into your response.
· From the e-Activity, determine the innovation strategies of both UPS and FedEx, and analyze the manner in which each companys focuses on achieving superiority in terms of responsiveness and efficiency. Provide at least three (3) examples from the video to support your response.