BUS 433 (Ashford) – New Business Strategy
BUS 433 Week 2 Quiz
1.Question : The strategist should examine the ______ and ______ of an industry.
development, evolution
development, attractiveness
structure, development
structure, attractiveness
2. Question : ____________ sees the organization as a combination of resources, capabilities, and competencies.
IO economics
The RBV
The stakeholder view
The industrial economics view
3. Question : In a matrix structure, employees have _______ reporting arrangements.
multiple
single
dual
triple
4. Question : _________ theory explains how to scrutinize, investigate, and break down an organizations strengths and weaknesses.
Stakeholder
IO
Management
Macroenvironmental
5. Question : The most sensible choice if ones company cannot be the dominant player in its industry is to _____________.
scale economies
differentiate product
exit
increase capital
6. Question : __________ constrain the prices of industrys products.
New entrants
Existing rivals
Complementors
Substitutes
7. Question : Scale economies relate to
per-unit costs
selling prices
bargaining power of suppliers
bargaining power of customers
8. Question : Which of the following is NOT one of Porters five industry forces?
existing rivals
new entrants
complementors
substitutes
9. Question : By value, Porter essentially meant _______.
power
logistics
strength
profit
10. Question : ___________ provide access to new markets, give customers benefits, and are difficult for competitors to imitate.
Resources
Capabilities
Competencies
Core competencies