AT&T Problem StatementProblem

AT&T Problem Statement

Problem Statement based on Business weakness and threats for Business Analysis Report

Table of Contents

.doc#_Toc320003701″>Problem Statement AT&T:4

.doc#_Toc320003702″>RESEARCH Methodology:4

.doc#_Toc320003703″>Introduction of AT&T:5

.doc#_Toc320003704″>Descriptions of performance measurements:6

.doc#_Toc320003705″>Considerations for supplier such as AT&T.8

.doc#_Toc320003706″>AT&T facing problems with customer support:10

.doc#_Toc320003708″>References:13

Our Mission

Our mission is to exploit technical innovations for the benefit of AT&T and its customers by implementing next-generation technologies and network advancements in AT&T’s services and operations.

Our Vision

The AT&T global network was born of the ingenuity of AT&T Labs networking specialists who made disparate systems work together. Being the world’s fastest and most reliable global network, our network is the standard against which all others are measured. To maintain our leadership in this arena, we focus on the future and aggressively pursue innovations. Our vision is to design and create in this decade the new global network, processes, and service platforms that maximize automation, allowing for a reallocation of human resources to more complex and productive work.

Problem Statement AT&T:

AT&T wants all of their products & software releases to without defects & to go to production seamlessly. AT&T also trying to aware and inform every one of the outcomes and status. Customers facing difficulties for:

1) Configuring and managing their home network of AT&T.

2) They are Setting up voicemail and email using AT&T

3) Internet connection problems while using AT&T

4) Checking or updating requests problems in AT&T networks

Today while many other companies providing services better than AT&T so they have try to make quality checks inside their business and also while releasing any new product. So, according to AT&T If they ignore these small problems of customers; then resources will need to increase to handle the cascading problems, and surely AT&T may miss critical customer deadlines which could result in different State Penalties, lost revenue, Lost business, and further damage to AT&T good will as well as quality reputation.

RESEARCH Methodology:

The research Methodology is simple just to investigate different issues that will results in Business Analysis and then to make different strategies such as awareness about the program, individual meetings, and mandatory involvement and see if they might help AT&T to recover from their loss of business. After these strategies I will try to look into the probability of the implementation of these strategies on AT&T.

Introduction of AT&T:

.doc#_ftn1″ title=””>[1]AT&T has been in its current market status and present form since 1983 when Bell was split up in different companies due to a United States v. AT&T antitrust lawsuit. This break up at the time resulted in chaos as everybody wanted best phone services provided that were mostly of very poor quality. AT&T. Inc is the largest provider of broadband in the U.S, has the largest communication holding in the world by revenue, provides a very extensive portfolio of matching products, services in the areas as wireless communications, data broadband and Internet services, long distance services, managed network, etc.. AT&T supplies fiber optics and wireless network capacity (including 3G Network). Its wireless exclusivity was with Apple iphone up to recently.

.doc#_ftn2″ title=””>[2]AT&T has weaknesses in the very price competitive retail and wholesale markets, obligations and debts from old business and has a more heavily leveraged balance sheet than its competitors. AT&T can improve its position by industry acquisitions, increase partnerships such as with the Apple iPhone in the wireless area and expand in global markets. AT&T is vulnerable to very furious completion in the wireless area, to margin pressure due to price competition, slower in following emerging technologies and is too dependent on Apple.

Descriptions of performance measurements:

In order to understand network problems like dropped calls, poor coverage and data loss, we need a detailed description of AT&T Global IP network performance measurements of Delay (or Latency), Loss (or its converse deliverability) and IP Backbone Availability.

Delay (or Latency).

.doc#_ftn3″ title=””>[3]The round-trip transmission time a data packet takes to travel between on two end points on the internet is called Delay (or latency). It is measured in millisecond and is very important when an interactive application is being run. Delay may have reasons like the speed of the computers involved, the size of the facility connecting the end computer to the Internet, overloaded Web servers, poor network routing (too many hops or miles to travel) or congestion on the network. Some of these reasons are within the Internet Service Provider’s control (routing and congestion). Others, such as overloaded Web servers and the size of the facility connecting the end computer, can’t be controlled by the performance of an IP backbone. The reasons of the network dela can be transmission delay (the speed of the network circuits) or insertion delay (the rate at which routers can forward the packets) or queuing delay (the rate at which packets arrive at the router) or by propagation delay (the time in which light traverses the physical distance between source and destination).

.doc#_ftn4″ title=””>[4]Loss or its converse Deliverability:

Loss is the percentage of packets lost in a transmission. Deliverability is 100 minus the percentage of the lost packets and a percentage of successfully delivered packets. In this way, a network with a one percent loss is said to have a 99 percent deliverability rate. The intricacies of packet loss measurement can be explained by the way in which backbone routers operate. Backbone routers manage the continuous processing of thousands of packet transmissions. For this processing, the routers use temporary spaces called “buffers” to store the packets until they are forwarded to their destinations. When the buffers got filled up due to the slow transmission of the packets by the routers or due to slow outgoing circuits, packets can be dropped due to lack of space in buffers.

.doc#_ftn5″ title=””>[5]TCP/IP protocol, on which the Internet runs, allows the possibility of packets dropped or lost and instructs retransmission of the dropped packets. However, this

.doc#_ftnref1″ title=””>[1].att.com/gen/investor-relations?pid=5711″>http://www.att.com/gen/investor-relations?pid=5711

.doc#_ftnref2″ title=””>[2]Top All-Time Donors, 1989–2012″, OpenSecrets.org (United States: Center for Responsive Politics), 2011, Retrieved March 17, 2012

.doc#_ftnref3″ title=””>[3] Gitman, Lawrence J.; Carl D. McDaniel (2005). The Future of Business: The Essentials. Mason, Ohio: South-Western. ISBN 0324320280.

.doc#_ftnref4″ title=””>[4] Berry, Leonard L.; A. Parasuraman (1991). Marketing Services: Competing Through Quality. New York: Free Press. ISBN 9780029030790

.doc#_ftnref5″ title=””>[5] John, Joby (2003). Fundamentals of Customer-Focused Management: Competing Through Service. Westport, Conn.: Praeger. ISBN 9781567205640.