must use following text book
Ball, Donald A, et al (2013) International Business: The Challenge of Global
Competition, McGraw-Hill Irwin, Thirteenth Edition
Before beginning this assignment, it is your responsibility to read, review and understand the assigned materials, resources and readings outlined in the module. It is also your responsibility to read, review and understand
Leading Questions
What you need to do: Choose TWO of the following questions to answer.
1.Explain in detail ANY THREE of the following terms/concepts/functions as they relate to the international business environment: (1) High Context/Low Context Culture and its effects on foreign business. (2) Cultural Diffusion and its effects on international business. (3) Ethnocentrism and its effect on international managers. (4) Acculturation and its effects on international business. (5) Culture Shock and Reverse Culture Shock and the relation to expatriate workers.
2. Define Culture. Use the GLOBE research and Geert Hofstede’s cultural dimensions i.e. (a) Power Distance, (b) Individualism/Collectivism, (c) Gender Egalitarianism, (d) Uncertainty Avoidance, (e) Future Orientation, (f) Human Orientation to chart a management style in a culture of your own selection.
3.Define Culture. What do you consider as the important elements of culture? Discuss how these elements you have identified affect the MANAGEMENT of ANY ONE of the following businesses in the international business environment. Electronics, Fast Food, Computers and Software, Automobiles, or Clothing.
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