Strayer New HSA305 Assignment 2: Competition, Marketing Mix, and Pricing

HSA 305 Week 8 Assignment 2: Competition, Marketing Mix, and Pricing

For this assignment, use the same health care provider as in Assignment 1.

Write a four to six (4-6) page paper in which you:

1. Determine the key characteristics of the users of the products and/or services of the health care provider you selected.
2. Analyze the competitive environment of the health care provider you selected and recommend a course of action for strategic marketing success.